People, Planet, then Profit
We started our journey with the belief that as a company we have a responsibility to more than just our bottom line.
But when you get into those business books, mentorships, and everything that surrounds ‘how to run a business’ we often found ourselves questioning our work and our values. Then, we found that emerging alongside us is this extremely powerful community of like-minded businesses that are using their companies for good.
Beyond non-profits and charities, there are a lot of for-profit businesses trying to drive change. They invest their profits in their people, their communities, society, and the environment, not just trying to maximize short-term shareholder returns.
So we set out on a mission: to run our studio and projects with people and the planet at the forefront of all of our decisions.
OUR INITIATIVES
To qualify as a B Corp, a firm must have an explicit social or environmental mission, and a legally binding fiduciary responsibility to take into account the interests of workers, the community and the environment as well as its shareholders. A company must also amend its articles of incorporation to adopt B Lab’s commitment to sustainability and treating workers well.
We’re proud to be Climate Neutral Certified! We work with Climate Neutral each year to measure our Scope 1, 2, and 3 emissions, then we offset our entire footprint by investing in climate change solutions. We also plan and set targets to reduce our emissions this year and beyond. #beclimateneutral
Untold Story Fund
The Untold Story Fund was created to support diverse voices and perspectives in the hope that we can create opportunities for emerging filmmakers and storytellers.
Each year, we support one to two projects through a financial contribution, pro bono support, and a full film production equipment kit.
Every year, we donate 1% of our total revenue back to the planet. Through our commitment to 1% for the Planet, we give to organizations that are making our world a better place.
We’d love it if you’d encourage your company to join, or want to sign up as an individual. We’re all in this together.
Our studio is fully Bullfrog Powered.
Decarbonizing our energy systems is essential to combating climate change. By partnering with Bullfrog Power, we help bring renewable energy projects to the grid. We are reducing our carbon footprint and helping fund community-based green energy projects like solar panels for schools, non-profits, and Indigenous communities.
We’re striving to go beyond net-zero, we plant trees for each of our employees that will offset our team’s footprint while providing jobs, and rehabilitating ecosystems. Typically, trees sequester CO2 over their 25-year lifespan. Climate+ will be planting enough trees to emissions are offset within 10 years (by 2031).
Climate+ primarily plants mangrove trees in Madagascar and Indonesia, but are also planting Acacia trees in Senegal, and Teak trees in Nepal.
Clean Creatives is bringing together leading agencies, their employees, and clients to address the ad and PR industry’s work with fossil fuels. Continuing to work for fossil fuel companies poses risks to brands that prioritize sustainability, and their agencies.
The Clean Creatives pledge shows we are committed to a future for the creative industry that doesn’t include promoting pollution.
We pledge to decline all contracts with the fossil fuel industry.